Skip to content Skip to sidebar Skip to footer

Cheap Ways to Sell Online and You Must Avoid

There are numerous methods available for conducting online sales. However, it is crucial to avoid employing inexpensive online selling techniques as they can tarnish the reputation of your business.

Cheap Ways to Sell Online and You Must Avoid
 Cheap Ways to Sell Online and You Must Avoid

Engaging in online business ventures can be enjoyable as it allows you to generate income without the need for a physical store or the hassle of carrying merchandise to present to potential customers. By simply utilizing a computer or smartphone device along with an internet connection, you can effortlessly offer goods online.

By capitalizing on product photos, videos, or well-crafted textual descriptions with online marketing expertise, you can sell tens, hundreds, or even thousands of products through the internet. Therefore, it is not surprising to witness individuals earning substantial sums of money while working from the comfort of their homes, all thanks to online trading activities.

However, an issue arises due to the escalating number of online traders, which intensifies the competition. Consequently, some online merchants resort to careless marketing practices.

These actions by online entrepreneurs often border on being disruptive to others, thereby cheapening the image of their online shops. They engage in hasty and desperate tactics to secure sales.

It is crucial to refrain from engaging in such embarrassing behavior, as a good seller is one who maintains professionalism even in the absence of face-to-face interactions with potential buyers. Presented below are five cheap online selling practices that should be avoided:

1. Selling Through Instagram Comments

Instagram has emerged as one of the most widely used social media platforms today. Consequently, the number of users and online merchants registering on this platform continues to grow. However, in Indonesia, there is a prevailing trend among online traders who adopt an unprofessional approach by selling their products through Instagram comments.

This practice is both disconnected and remarkably disturbing. It begs the question: Is this marketing method truly effective or does it, in fact, tarnish the reputation of the business?

2. Promotional Posts in Social Media Forums

In popular forums with a substantial membership base, it is not uncommon to come across comments promoting businesses or merchandise that are unrelated to the content of the thread. If you have ever engaged in such behavior, it is important to recognize that these actions can be quite embarrassing and detrimental to the reputation of your online store.

Posting such promotions often leads to strict action from forum administrators, including post deletion or even the banning of the seller's account. Most online forums have designated categories for selling or business promotion. Therefore, it is crucial to avoid posting your merchandise carelessly on the forum, particularly in the comments section of other people's threads.

3. Excessive Repetition of Posts or Threads

In their pursuit of customers, many online merchants resort to disorderly practices by increasing the number of posts and threads on online forums and social media platforms. This approach becomes particularly problematic on buying and selling forums when multiple stalls with identical titles or products are posted, thereby showing a lack of respect for other sellers who also seek to utilize the forum's resources.

Some merchants believe that creating numerous threads increases their chances of attracting customers. However, it is important to remember that online consumers often prefer to compare prices and product quality from several sellers. If only your thread appears repeatedly, consumers may become irritated and immediately close the page.

4. Excessive Promotional Status Updates Overwhelm Facebook Feed

Have you ever come across an online merchant who bombards their Facebook feed with relentless status updates containing promotional content or images? Every few minutes, a new status appears, with the intention of burying other people's posts beneath a flood of sales-related content.

Engaging in such behavior can lead to individuals deleting friends or unfollowing social media accounts due to privacy concerns. These methods of selling come across as cheap and ineffective.

5. Inappropriate Hashtags Unrelated to Product Specifications

While searching for keywords using the hashtag #raisa on Instagram, I unexpectedly came across numerous search results that had no relevance to Raisa. I encountered a multitude of merchandise unrelated to my actual search, which created discomfort for Instagram users.

Technically, there are no prohibitions against using such hashtags. However, it is crucial to consider the effectiveness and perception of this method. Utilizing this online marketing trick, commonly observed on platforms like Instagram and Twitter that feature keyword search functionalities through hashtags, can be seen as spammy.

The aforementioned examples illustrate online selling methods that I consider both cheap and ineffective. Modern consumers are more discerning and astute when it comes to online shopping.

Instead of resorting to such inexpensive tactics, it is advisable to focus on building your brand and increasing its recognition. Although this approach may require time and financial investment, branding done correctly will elevate your online business to a higher level. By gaining consumer trust, you increase the potential for cultivating loyal customers.

Conclusion

In the realm of online sales, there is a plethora of methods available. However, it is essential to avoid employing inexpensive techniques as they can have a detrimental impact on your business's reputation. Engaging in online business ventures offers the opportunity to generate income without the need for a physical store or the hassle of transporting merchandise. Through the use of computers, smartphones, and internet connectivity, you can effortlessly sell goods online by utilizing product photos, videos, and well-crafted textual descriptions.

Read : How to Make a WhatsApp Link to Direct Private Chat

Online trading activities have allowed individuals to earn substantial sums of money while working from the comfort of their homes. Nevertheless, the escalating number of online traders has intensified competition, leading some merchants to resort to careless marketing practices. These practices not only disrupt others but also tarnish the image of their online shops. Such sellers engage in hasty and desperate tactics to secure sales.

Maintaining professionalism is crucial for online sellers, even in the absence of face-to-face interactions with potential buyers. Five cheap online selling practices that should be avoided are selling through Instagram comments, posting promotional content in social media forums unrelated to the thread's content, excessively repeating posts or threads, overwhelming Facebook feeds with excessive promotional status updates, and using inappropriate hashtags unrelated to product specifications.

These practices are disconnected, disruptive, and can be embarrassing, ultimately damaging the reputation of an online store. Instead, sellers should focus on building their brand and increasing its recognition. While this approach may require time and financial investment, effective branding elevates the online business to a higher level. By gaining consumer trust, sellers can cultivate loyal customers and achieve long-term success. Modern consumers are discerning and astute when it comes to online shopping, so it is important to prioritize professionalism and avoid cheap and ineffective tactics.